Project Overview

UP2 Digital Signage delivered a high-impact outdoor advertising LED screen for GroupPlus along Al Khail Road, Dubai — one of the city’s busiest arterial routes. The installation covers 80 m² of vibrant P6 outdoor LED, mounted as a Unipole structure adjacent to Dubai Mall.

The screen delivers exceptional brightness and clarity for both day and night viewing, ensuring GroupPlus advertising content reaches maximum audience impact around the clock. UP2 handled the full project scope from structural engineering and supply through to installation, testing, commissioning, and ongoing warranty support.

Technical Specifications

• Technology: Outdoor LED Display
• Pixel Pitch: P8
• Screen Area: 80 m²
• Structure: Unipole
• Location: Al Khail Road, Dubai Mall vicinity, UAE
• Client: GroupPlus (Outdoor Advertising)
• Scope: Supply · Installation · Testing · Commissioning · Warranty