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Project Overview

UP2 Digital Signage delivered a transparent holographic mesh display for Baraa Al Hafez Clinic’s glass facade in Asas Tower.

The facade screen solved a building-regulation constraint that prevented any external signage, while keeping the clinic’s sea view intact — delivering outward-facing digital advertising without altering the building’s exterior.

The system was supplied, installed, and commissioned with warranty and support.

Technical Specifications

Facade Display

  • Technology: Holographic Mesh LED
  • Pixel Pitch: P6.25
  • Brightness: 5,000 nits
  • Transparency: 85%
  • Installation: Indoor, facing outward through glass facade

General

  • Environment: Healthcare — Clinic
  • Location: Asas Tower, Dubai, UAE
  • Client: Baraa Al Hafez Clinic
  • Scope: Supply · Installation · Commissioning · Warranty

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