Project Overview
UP2 Digital Signage delivered a transparent holographic mesh display for Baraa Al Hafez Clinic’s glass facade in Asas Tower.
The facade screen solved a building-regulation constraint that prevented any external signage, while keeping the clinic’s sea view intact — delivering outward-facing digital advertising without altering the building’s exterior.
The system was supplied, installed, and commissioned with warranty and support.
Technical Specifications
Facade Display
- Technology: Holographic Mesh LED
- Pixel Pitch: P6.25
- Brightness: 5,000 nits
- Transparency: 85%
- Installation: Indoor, facing outward through glass facade
General
- Environment: Healthcare — Clinic
- Location: Asas Tower, Dubai, UAE
- Client: Baraa Al Hafez Clinic
- Scope: Supply · Installation · Commissioning · Warranty
















